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Demand Generation Senior Manager

Company: VirtualVocations
Location: Alpharetta
Posted on: November 7, 2024

Job Description:

A company is looking for a Demand Generation Senior Manager to build and scale outbound marketing initiatives for the Mid-Market and Enterprise segments.



Key Responsibilities

Develop and execute account-based marketing strategies to drive pipeline growth
Manage paid media campaigns and collaborate with sales and marketing teams to optimize lead generation
Analyze campaign performance and iterate strategies based on data-driven insights


Required Qualifications

Proven experience in enterprise marketing strategy and account-based marketing
Experience managing paid media agencies and integrated marketing campaigns
Strong understanding of sales processes and ability to collaborate cross-functionally
Data-driven mindset with experience in analyzing intent data and attribution models
Ability to craft compelling messaging and copy for various marketing channels

Keywords: VirtualVocations, Chattanooga , Demand Generation Senior Manager, Executive , Alpharetta, Tennessee

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